Commodity Fetishism—and the crafts to counter it
Personal Essay: Shambhavi Gupta explores why consistent engagement with craft—like crochet—holds the potential to liberate us from the cloud of fetishism, which obscures our vision of the products and services we purchase.
Do You Hate This Ad? Spotify and the Self-Reflexivity of Advertising
Streaming music giant Spotify’s ad campaign blurs the line between fact and fiction, a meta conversation that offers the listeners less annoyance with more upgrades. Does it work? By Shambhavi Gupta
Welcome to ‘Nation of Auteurs’, a series composed of critical essays by academics, filmmakers, historians, and cinephiles, to examine the deep diversity of Indian film auteurs and illuminate the country’s wider cinematic landscape. By Ashish Dwivedi